Hello, I'm Gabi. I'm a Senior Digital Designer, originally from Brazil and now based in Australia.

Design wasn't my first career. I started out in tourism and events, which taught me a lot about people, communication, and how experiences actually feel on the other side. Packaging was what first pulled me into the creative world. That's when I started noticing design in a different way: how something simple could change how people see and interact with a product.

Since then, I've worked across brand, campaigns, web, print, lifecycle marketing and design systems, from startup environments to global teams. What I love most is the moment a design starts to work, seeing why a version outperforms another, or why a small shift in language changes how someone uses a product. I'm naturally curious, care about the people as much as the pixels, and do my best work with teams as invested in the craft as I am.

If you're building something meaningful and need a designer who cares about both the detail and the outcome, I'd love to chat.